I Know Nigo

I Know Nigo is a visual journey through the life and impact of Nigo, a true pioneer at the intersection of fashion and hip-hop. As the founder of A Bathing Ape®, creative director of Kenzo, and a key figure behind Human Made and Billionaire Boys Club/IceCream, Nigo has transformed streetwear into modern luxury. Known for his collaborations with Pharrell, Pusha T, Mos Def, and many others, he has played an instrumental role in shaping contemporary music and fashion.

This book serves as a visual record of Nigo’s groundbreaking partnerships, showcasing the limited-edition goods and designs that have made his creations so highly sought after. Featuring original character art and bold graphics, I Know Nigo embodies his maximalist design philosophy.

Available exclusively at La Bottega di Layla, this book is a must-have for collectors and fans of street culture and high-fashion innovation.